Strategic Management of Javana SPA

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Ganesha, Agha Swara and Rastim, Arifiani and Octarina, Indah Rahmaniar and Nasution, Mario Z and Sipayung, R. Sofian Jordan (2017) Strategic Management of Javana SPA. Project Report. Sekolah Tinggi Manajemen IPMI, Jakarta Selatan. (Unpublished)

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Abstract

This group has an interest to provide in depth analysis of business activities operated by JAVANA SPA. Analysis that our group provides is in the form of strategic management analysis, by analyzing the current situation. Furthermore the group wants to know how to maximize existing resources, and if not possible to maximize, whether there are other businesses that can be considered by the company for the future. The purpose of this group is primarily for the benefit of the owner of the company, stakeholders and management. Beyond that, this report will greatly help other groups by using the theory of strategic management and the analysis with emphasis on aspects of what we should do. The group utilizes the method of analysis of the financial conditions, the impact of the macro to the industry, competition from existing competitors, and current industry conditions. This group creates a formula for the strategic solution, what can be done, what the vision & mission should be. With two such matters, we propose business strategies and strategies initiatives that can be done by the company.

Item Type: Monograph (Project Report)
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: Library > GFP (Group Field Project)
Depositing User: Melinda Lusyyana
Date Deposited: 21 Jan 2020 09:40
Last Modified: 23 Jan 2020 07:26
URI: http://repository.ipmi.ac.id/id/eprint/509

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