The effect of motivation and perception toward people's interest in exercising at the fitness center (Study at the members of Kemang Fight Gym)

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Pradana, Rivaldo (2021) The effect of motivation and perception toward people's interest in exercising at the fitness center (Study at the members of Kemang Fight Gym). Undergraduate thesis, IPMI Business School.

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Abstract

The sports Industry has experienced considerable growth at this time. Especially when the COVID-19 pandemic is spreading, many people are starting to become aware of their health and start doing sports. one of which is exercised at the fitness center. Kemang Fight Gym is one of the Fitness Centers in Jakarta. The Fitness Center which has been established since 2013 often experiences ups and downs of members who exercise there. during the pandemic, Kemang Fight Gym experienced a decrease in members. The purpose of this study was to determine the factors that influence the interest of the members of Kemang Fight Gym to exercise there, namely their motivation and perception factors. Subjects were categorized by gender, age, domicile, and how often did they exercise in a week. The data collected from 52 respondents is analyzed using multiple regression analysis methods. The model feasibility test (F-Test) reveals that the independent variable (Motivation & Perception) does indeed have a simultaneous significant influence on the dependent variable (Interest). The partial test (T-Test) results show that the two independent variables, Motivation and Perception, have a favorable impact on Kemang Fight Gym members' Interest to exercise there.

Item Type: Thesis (Undergraduate)
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Thesis > Bachelor of Business Administration
Depositing User: Dede Faujiah
Date Deposited: 03 Jun 2022 04:35
Last Modified: 03 Jun 2022 04:35
URI: http://repository.ipmi.ac.id/id/eprint/1419

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