Items where Author is "Christanti, Alvina Michaela"

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Ipmi Repository is an online archive service which is managed by IPMI Library - Learning Resource Center. Established for collecting, managing, saving, preserving and disseminating digital copies of intellectual output of IPMI International Business School such as academic journal, books, theses, Group Field Project, Community Involvement Project, Case Study, conference paper, and other types of research publication. The main objective of this repository is to provide long-term, public, open access and easily retrieve to the digital collection to support teaching-learning process.

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Christanti, Alvina Michaela (2023) The moderating role of brand image on the relationship between customer experience and actual use of digital health applications. Graduate thesis, Sekolah Tinggi Manajemen Ipmi.


Christanti, Alvina Michaela and Indrajaya, Amelia Naim and Agristina, Rima The Influence of Brand Image on Customer Experience and Actual Usage of Digital Health Applications: Case Study of Halodoc, Alodokter, and Klikdokter in Jakarta, Indonesia. NCM Publishing House.

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